Iride. Fine Italian Bicycles
Generations of Tradition
accumulation of wisdom
Iride bicycles possess a complimentary balance of traditional and advanced characteristics. These U.S. models have steel frames of the most advanced metallurgy, joined with generations of knowledge in hand-crafted technique. Then mated with the best choice of high-end components, wheels, and carbon fiber. Distilled from the best of all worlds, they are space age, old world and artisanal.
The classic sports car of bicycles
simplified direct high performance
The undeniable exhilaration provided by traveling the road in an open top sports car is the motivation for the straightforward designs of Iride bicycles. To embody this essence and create a resonant experience, the design team relies on simple honest genuine design elements, enhancing performance while reducing unnecessary complexity. Like the classic barchetta.
We are asked, why handmade?
crafted by the hand with knowledge
Complex equipment, like violins, guitars, mechanical clocks, or race cars, are often superior when made by hand. The experienced maker has insight into the use of the finished machine and understands where a little more finesse will gain increased performance.
Also, like Fred Green, factory manager at Martin says: "You know it's a machine made guitar the moment you pick it up" "You get a cold feeling from guitars that feel too machined."
Certainly a buyer can go out and get a $3,000 or $8,000 bicycle from one of the major brands. But it will surely have no soul.
When fussing over construction details, the master builder is able to impart individuality and personality to the machine, seemingly a heart. Often owners stare at their bicycle with affection. People name their bike. Most people form an emotional bond with their bicycle. It is not a bad idea to get a bike that could love you back.
dr Clayton Curtis accelerating phd
Of Iride bicycles, “I find that the acceleration is surprising.” says Clayton Curtis, Ph.D., Associate professor, New York University, Neural Science Center. “The acceleration is amazing. I feel that I could do the same top speed as my racing bike, but this Iride really accelerates.” Dr. Curtis says.
Subtle High Performance
for going places
Iride bicycles are dialed-in for high-performance yet casual riding.
They are for going places.
While worthy of racing, the high performance of Iride bicycles is primarily employed to require less energy.
You don't have to race these bicycles, but when it is easier to go fast, you arrive with less perspiration.
You Will Be Noticed
inadvertently causing peer pressure
How would you feel when you realize that people are noticing your bicycle? Yes, that sexy Italian bicycle you are riding. While Iride designs are understated and dignified, experts of bicycling will detect and admire your excellent choice. You will be recognized as knowledgeable.
Gain authenticity here.